make sure you attend 20x2 at sxsw. sit in the front row and watch me make a complete idiot of myself. as a bonus, it's very possible you will see a full mental breakdown. breakdowns are always fun to watch when they happen to other people.
anyway, 20x2 was kind enough to extend an invite, so i accepted. recently they asked for a 108 x108 pixel graphic from each participant to use on the site. easy enough, right?
i created the above image. my wife asked "what the hell is that!? i don't get it." i began an explanation of my creation...
"well, it's 20 x 2. 20 panelists are asked the same question and have 2 minutes to answer. so i was thinking the panel is sort of like a team, 20 people with a common goal (answering a question) and they will be timed, kind of like the last two minutes in a basketball game. hence the little animated clock thingy. then i thought about jerseys and how they have numbers, so i scanned my freshman basketball photo and photoshoped 20x2 on the jersey. then i needed some sort of continuity with my site so i choose the ugly green color, blah, blah, blah..."
the explanation continued for another few minutes and i started to realize she was sorry she asked. i am sure my voice sounded like charlie brown's teacher.
she finally cut me off. "why didn't you just use a current photo of yourself? for god's sake it's just 108 pixels by 108 pixels."
at that moment i realized the self imposed hell i live in. the self imposed hell all visual designers live in. not everything a designer builds needs an underlining concept that ties multiple elements together in a tidy package. most people viewing it will never make those connections and just assume you are insane.
that might not be far from the truth.